![]() “It’s not necessarily a specific thing, it’s whatever give you joy.” ![]() ![]() The theme is “find your spark,” Exum said, not wanting to give away too much about the movie, which premieres on Christmas Day on Disney+. But when he travels to another realm to help someone find their passion, he soon discovers what it means to have soul.” ( See more on IMDb and click here to watch the Disney Pixar trailer.) His true passion is jazz – and he’s good. The premise of the movie, according to its website is: “ Joe is a middle-school band teacher whose life hasn’t quite gone the way he expected. “It really fit my audience,” said Exum.Įven though the film was 10 years in the making, said Exum, “It’s very much fitting for 2020.” “Soul” is the first animated movie from Disney Pixar to feature a Black lead character (Foxx, who is the voice of “Joe,” a middle school band director). They told Exum they were looking for a core creator to work with on a promotional video, and then they told him who was in the cast – celebrities like Jamie Foxx, Tina Fey, and Questlove. ![]() “Disney reached out to me and they were telling me about this new movie, ‘Soul,’ and they were looking for influencers to promote it,” he said. Kyle Exum had an enviable social media following even before he graduated from West Hartford’s Hall High School in 2016, and his status a YouTuber and social media influencer has continued to grow, and has now led to a partnership and sponsorship with Disney.Įxum, who graduated from the honors program at Howard University’s business school in May 2020 with a degree in marketing, recently got an unexpected invitation. Thumbnail for Kyle Exum’s promo for the Disney Pixar film “Soul.” Courtesy image ![]()
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